Emc易倍体育

• -The partnership will introduce around 150 specially designed screens to venues up and down the UK.

• -The additions bring Emc易倍体育鈥檚 Socialite network to a total of 650 screens 鈥� confirming it as the UK鈥檚 largest pub and bar digital Out of Home network.

• -The new screens will additionally display works by young artists through a partnership with The Prince鈥檚 Trust.

Emc易倍体育, one of the UK鈥檚 leading Out of Home media owners, has announced its partnership with Stonegate Pub Company. The partnership will introduce around 150 digital screens, as part of the Socialite network, into pubs and bars up and down the UK, including Yates and Walkabout. This partnership cements Socialite as the UK鈥檚 largest pub and bar digital network.

The new screens, installed in prime point of sale locations within the venues, will bring maximum value for brands. High dwell times and the screens鈥� full motion HD capabilities bring infinite creative opportunities to engage and target customers, as well as supporting Stonegate鈥檚 vision to deliver fantastic customer experiences. In addition, venues will be able to feature their own content on the screens, tailoring the messaging and graphics to interact with customers in a new and engaging way. Whether it is details of upcoming promotions and events, or local community news, the flexibility of the Socialite network will allow for screens to also be a real-time promotional asset to venues.

Richard Bon, Joint Managing Director at Emc易倍体育, said: 鈥�We are delighted to partner with Stonegate Pub Company to expand our Socialite network across some of the UK鈥檚 most popular venues.聽 Pubs and bars are at the heart of our communities and the country鈥檚 number one social destination so advertisers can truly benefit from this unique opportunity to reach young and sociable audiences in a relaxed and receptive environment. Socialite ads can help to drive conversations in real time and create that extra incentive to engage with brands, even through mobile devices.鈥�

Dan Castle, Head of Commercial at Stonegate Pub Company, said: 鈥�This is a fantastic partnership for Stonegate, the capability and functionality of these screens is very impressive. We are always looking at new and innovative ways to engage with our digital savvy customers; introducing the Socialite network in our venues will provide another opportunity for our teams to interact with our customers.鈥�

To help enhance the customer experience and spark conversations, as well as to support the next generation of talent, Emc易倍体育 has partnered with The Prince鈥檚 Trust to display artworks by upcoming artists working with the charity. The Trust, a youth charity, helps young people to develop the confidence and skills they need to realise their ambitions, so that they can live, learn and earn. A selection of artworks will be shown on Socialite screens nationally, for pub dwellers to discover the UK鈥檚 emerging talent and enjoy art in a social environment.

Warren Fiveash, Head of Marketing Partnerships at The Prince鈥檚 Trust said: 鈥�We鈥檙e proud to be supporting the next generation of entrepreneurs, including artists who鈥檝e turned their talent into a business. Partnering with Emc易倍体育 allows us to showcase new young artists on a massive, impactful scale across the country. Our goal is to support young people in achieving incredible things, and it鈥檚 great to be able to get people talking in pubs and bars across the country using Socialite screens, as well as drawing attention to the charity and the work we do.鈥�

Emc易倍体育 is the Silver Patron of The Prince鈥檚 Trust and has worked with the charity since 2004, supporting numerous campaigns across its nationwide advertising estate each year.